Email Marketing Services in Surrey

Yes, email marketing can be a great tool for driving conversions if correctly optimised, such as through well-written content, straightforward CTAs and A/B testing.

Yes, email marketing can be ideal for remarketing to past customers as it allows you to follow up with those still within the marketing funnel and help drive them towards becoming customers.

The frequency of marketing emails depends entirely on your business and your subscribers. However, one to two emails per week is generally agreed upon as the right amount to send to your list.

There are several steps you can take to improve your chances of avoiding the spam folder – these include avoiding spammy subject lines, including an unsubscribe link and asking subscribers to whitelist your emails.

Segmenting your email list, whether by location, sign-up date or activity, is essential to ensure your emails are as targeted to your subscribers as possible and to maintain engagement.